We launched our branded merch retailer in September 2023 to mark WIRED’s thirtieth birthday. The response has been wonderful—which we totally anticipated, since our readers have been asking us to promote WIRED shirts, tote baggage, and the like for nearly so long as we have been round.
Now, we have given SHOP.WIRED a midsummer glow-up and added just a few new gadgets. There’s an 11-ounce WIRED/TIRED mug, with “WIRED” on one aspect and “TIRED” on the opposite so you’ll be able to talk precisely how caffeinated (or uncaffeinated) you might be everytime you raise the vessel to your lips. There’s additionally an adjustable hat with “Indignant Nerd” on the entrance, a throwback to certainly one of WIRED’s hottest columns and a technique to announce to the world that you simply’re mad about one thing. (When you have ideas about Star Wars, Elon Musk, or generative AI, then congratulations, you are an Indignant Nerd.) We even have a brand new shirt: a long-sleeve black T with a candy drawing of a cute little robotic pal on it.
A number of the belongings you’ll discover at SHOP.WIRED:
It is a strong lineup now, and there is nonetheless extra to come back. We all know you like merch nearly as a lot as we love spinning up inventive designs for issues you’ll be able to carry round. So let’s present one another the love we deserve, lets?